ADORA
The Launch
I can now say 'with authority' that adora is the crown jewel of the philippines Robb young- international herald tribune
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Adora softly opened its etched-glass doors this month in Manila. As the global PR for Adora, Camron invited international journalists from New York, London, Rome and Tokyo to exclusively preview the store.
Adora welcomed us with an in-store dinner where we were treated to mouth-watering Filipino dishes while engaging with the local movers and shakers who are developing Manila into one of the most promising, emerging markets in Asia. We also dined with local press at a luncheon inside the National Museum for the launch of Adora’s new Paua Collection of handbags.
We took a short trip to Cebu Island to visit some of the artisan suppliers who use local materials like Mother of Pearl and Paua Shells to make handbags, jewelry and gift items exclusively for Adora’s Artisan Department.
For Camron, it’s an exciting challenge to work with a client so physically distant and culturally different. There is no doubt, Adora is a world class retailer and has officially raised the bar for luxury retail in South East Asia.