(Things we're doing and stuff we like)
Posted by Neil Byrne 17 Nov
The Container Show at Tokyo Design Week
This was my second visit to Tokyo Design Week and the container show just gets better and better. The concept is simple, customise a large freight container into a showcase for you brand. This year’s show had a strong British presence, with containers from designers Block and five from a competition run by Icon Magazine. The theme was love and my two favourites have to be the fabulous Viable pink flamingos and the Hulger Prison, where prisoner and visitor conversed via telephone. Big brands have begun to cotton on to the kudos of this edgy show and Nike and Kenzo perfume where both represented this year with great experiential container shows.